Updated for 2025

Wisconsin Cottage Food
Label Requirements

Scale your Wisconsin food business with no revenue cap.

Stop guessing. Generate FDA-compliant labels that automatically handle mandatory Wisconsin legal disclaimers, font sizes, and privacy rules.

Regulated by: Wisconsin Department of Agriculture, Trade and Consumer Protection

WI COMPLIANT

Artisan Sourdough

NET WT 16oz (454g)

INGREDIENTS: FLOUR (WHEAT), WATER, SALT, YEAST.

Contains: Wheat.

Required Wisconsin Disclaimer:

"This product was made in a private home not subject to state licensing or inspection."

My Bakery Name
1234 Main St, Wisconsin

At a Glance: Wisconsin Rules

The key constraints for your cottage food business.

Registration Cost

Free.

Annual Sales Limit

Unlimited (Historical ruling; status ambiguous post-reversal). Pickle Bill cap is $5,000.

Where can you sell?

Online: No
Shipping: No
Wholesale: No

Typically Allowed

Cookies muffins breads pickles salsa (under Pickle Bill).

Usually Prohibited

Cheesecakes pumpkin pie custard-filled pastries.
7.5 / 10

Regulatory Freedom Score

Moderate

Wisconsin has a Moderate Freedom Score (7.5/10). It strikes a balance with Unlimited (Historical ruling; status ambiguous post-reversal). Pickle Bill cap is $5,000., though some restrictions apply. However, it requires a physical home address on all public labels.

Address Privacy

Official Rule

Physical address.

Your full physical home address must appear on every product label.

The "Verbatim" Trap

To sell legally in Wisconsin, your label must include specific phrasing exactly as written in the statute.

[Standard]

"This product was made in a private home not subject to state licensing or inspection."

*Peppery auto-inserts this text.

State Constraints

A placard or sign is also required at the point of sale.

Legal Disclaimer & Scope
  • State vs. Local: This guide covers Wisconsin state-level regulations only. Your local county or municipality may have stricter zoning, business licensing, or health ordinances.
  • Tool Nature: Peppery is an automated compliance tool, not a law firm. This page provides information, not legal advice.
  • Verification: Regulations change. Always verify specific labeling requirements with your local health authority before printing or selling.

Technical Checklist

Every requirement for Wisconsin compliance.

Business Name Legal operator name required.
Product Name Common name required.
Ingredients Descending order
Allergens FALCPA (9 major allergens).
Font Size Federal Standard (1/16 inch) minimum height.
Net Quantity Must be listed in both Imperial (oz) and Metric (g) units.
Traceability Date of canning required for canned goods.

Don't memorize this.

Our engine auto-formats your label to meet all Wisconsin requirements instantly.

Auto-Generate Label
Why Makers Choose Us

"The Wisconsin labeling laws are incredibly confusing regarding font sizes. Peppery's auto-formatting saved me hours of reading statutes."

WI

Home Baker in Wisconsin

Verified User

Frequently Asked Questions

Common questions about Wisconsin cottage food laws.

What foods can I sell from home in Wisconsin?

Yes, Wisconsin allows specific cottage foods, but only if they are non-TCS (Time/Temperature Control for Safety) and meet strict labeling requirements. Common approvals include Cookies, muffins, breads, pickles, salsa (under Pickle Bill)., but specific pH testing may be required for acidified foods. Use our free analysis tool to verify your recipe's compliance.

What is the sales limit for cottage food in Wisconsin?

The cap is Unlimited (Historical ruling; status ambiguous post-reversal). Pickle Bill cap is $5,000. annually for direct sales. However, calculating this limit can vary based on gross vs. net sales revenue definitions in Wisconsin statutes. See our guide for tracking compliance.

Can I sell cottage food online in Wisconsin?

Online sales regulations in Wisconsin are complex. Online: No. Shipping: No. Wholesale: No. However, shipping across state lines is generally prohibited. Check our guide for specific delivery zone restrictions.

What are the cottage food label requirements for Wisconsin?

Labels in Wisconsin generally require: 1) Name of the product, 2) Producer Name and Address, 3) Ingredients listed by weight, 4) Net Quantity (Dual Units), and 5) The mandatory disclaimer statement: 'This product was made in a private home not subject to state licensing or inspection.'.

Can I hide my home address on labels in Wisconsin?

No. Currently, Wisconsin cottage food laws require the physical address of the kitchen to be listed on the label. P.O. Boxes are typically not accepted.